Trusted by
growth teams at:
Everything you’d hire for in paid. Without the hiring.
Doing paid well takes media buying, creative strategy, design, motion, landing pages, CRO and someone who owns the numbers like an in-house A-player would.
With Lean, it’s all covered. A senior partner with real skin in the game orchestrates it and owns the result. No hiring, no overhead, no 10 agencies to micromanage.
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“An agency should be better than your in-house team. Most aren’t. So I built one that is.”
— Nenad Molerovich
Founder, Lean
A note from our founder
Hi, I’m Nenad.
Before Lean, I ran digital marketing in-house at LendingTree and Upwork. When I started Lean in 2015, the bet was simple: build an agency only from A-players, and make no compromises. The people who run our clients share in our profit, and their bonus rises and falls with their clients’ results.
It’s been the right call from day one. Every client we have came through a referral, and we’ve never had a salesperson. Our reputation is what grows the business, which is why we’ll always put it ahead of growing fast.
With AI, this matters more than ever. The platforms now handle the clicks, so what’s left are the judgment calls: what to test, what to say, where the money goes. Those calls are only as good as the person making them, and how much they care about your number.
Results that hold up.
in ad spend managed
clients
top Google Premier Partners
Case study · Consumer membership
+56%activated members a month, at 23% lower cost per member
Read the case studyCase study · Virtual healthcare
+112%engaged patients a month, at 52% lower cost per patient
Read the case studyCase study · B2B SaaS
43%lower cost per new customer, on ~$500K a month in spend
Read the case studyCase study · EdTech
4.6xmonthly revenue in six months, with cost per enrollment down 46%
Read the case studyYou chase updates. They send a report.
Hi! Sorry for the delay. Monthly report attached. CTR is up 4%!
Your partner leads. You say go.
Three new angles live today. The bet: your buyers care more about setup time than price. We’ll know by Friday.
Heads up: demo requests are up, but fewer are turning into SQLs. It’s the form pulling in small firms, not the ads. A new page with a team-size question is ready. OK to test?
Setup-time angle won. Moving budget to it, and five new versions go live Monday.
Example conversations
Two ways to partner with us.
Hand us the whole thing, or keep your media team and plug us in for creative.
Full partnership
Everything includedHand us the whole thing.
For teams who want paid fully off their plate.
Talk to a partner- A senior partner who owns your target
- Paid media across every channel
- Growth strategy and testing plan
- Creative strategy and design: statics, motion, video
- Landing pages and CRO
- Reporting and weekly, monthly, quarterly reviews
Creative partnership
You run the media. We run the creative.
For teams with a strong paid team in-house.
Talk to us about creative- A senior partner who owns your creative
- Creative strategy built from your performance data
- Statics, motion and video
- Landing pages and CRO
- Media buying stays with your team
Either way, this is the kind of work you get.
See the full portfolio
And the people we do it for say the same thing.
Lean has been instrumental in Dialpad’s revenue growth
They’ve operated as an extension of our team. They have embedded themselves in our business strategy, performance, and growth goals in a way that you rarely see an external agency do. Lean has been instrumental in Dialpad’s revenue growth by being laser-focused on performance, always testing and finding new opportunities, and being flexible and supportive every step of the way.
at Dialpad
Lean’s creative team has been a huge unlock for Kindred.
Their output is consistently strong, but the real value has been their understanding of our business and willingness to challenge our thinking.
at Kindred
Lean really cared about our business success
They did not try to appear “busy” or focused on improving some vanity metric. Instead, they were constantly striving to impact our core business metrics and move the needle there.
at Shippo
Unlike other agencies, Lean operates like an in-house team.
The team is incredibly responsive and attentive — it genuinely feels like they work solely for us, which is rare in a client-agency relationship. They consistently push our creative, test new approaches, and in doing so have kept us ahead of the market. They own the full process — concept through to design and technical execution. They’re a core part of our team now.
at FourthRev
Some of the best professionals we’ve worked with
The Lean team are some of the best professionals we’ve worked with. They were effective communicators, proactive problem solvers, and approached the relationship as true partners. We appreciated their ability to see out in front for us and bring us new ideas and solutions to problems we’d not even internalized yet.
at MontiKids
We didn’t realize we were dealing with an agency and not an in-house team
Our relationship was in great hands when we didn’t realize we were dealing with an agency and not an in-house team. That’s how well-oiled the system worked. Kudos to all of you for running this tight ship.
at Emeritus
Talk to the partner, not a salesperson.
30 minutes with the person who’d run your account.
Book the call